Research in Motion, makers of the Blackberry PDA, commissioned BusinessWeek Research to create a Video White Paper on Small Business Use of the Blackberry. Joanne Stevens produced the 5-part video series. One research result: Blackberry has spawned a need for new social and business etiquette. Here’s a sample:
"Turning
my MBA class over to Joanne Stevens for 2 weeks was the best alternative to
assigning a much-needed business text that doesn’t exist. Joanne takes
her theories of TV news, leadership, power, communication, and human
behavior- and serves them up to leave us smarter, braver, and savvier about
that roaring animal we call television. If you plan to be a leader in
your field, you’ll line up to buy this book."
Mike Capek, Stern School of Business
“Before
I met Joanne, I was like most print guys who wanted to be on TV. I had lots
of things to say, but they weren't coming out right. Joanne calmed me down,
cleaned me up and showed me how to be myself in front of a camera. She did
something else I still don't understand: She made me sound smarter on
television than I am in real life. I have no idea how she did that. But I
owe her big.”
Ellis Henican, Newsday columnist, Fox News Channel Analyst, Bloomberg Radio Talk-Show Host
“Joanne took a print guy without a clue how to get the most out of
television appearances and taught me how to put a point across. She is fun
to work with, and she delivers results.”
Paul Steiger, Managing Editor, Wall Street Journal
“Joanne
Stevens is in a whole other league from “media trainers” or “voice coaches.”
When I jumped from reporting at MSNBC to anchoring at CNN, I was comfortable
on-camera but I lacked the authority to carry a show. By understanding how to
convey my passion and knowledge for a subject- my voice and my demeanor
followed suit.”
Mary Kathleen Flynn, Senior Editor/Senior Video Producer, The Deal & Tech Confidential
“Joanne,
Hello, this is Danica. Powerblock went REALLY well. They were super happy -
the first show was done in 1 hour, second in 40 min, and the third in 30
min. No one knew what to do with the rest of their Saturday! By the way
Spike TV is loving you because of how things are going with me on
cam.........”
Danica Patrick, Race Car Driver
“Joanne
Stevens' unique combination of head and heart is what sets her apart as a
coach for those of us who appear on television. She has command of all the
technical aspects of TV performance – tone, cadence, articulation. But more
than that she is masterful at understanding how broadcasters connect (or
don't) at the level of feeling and emotion. I can't tell you how much she
has helped me in my relatively recent introduction to TV work after years
writing for newspapers. She is the best.”
John Harwood, Political Writer for The New York Times and Co-Anchor of The New York Times Campaign Edition on MSNBC
Stevens Media Consulting Ltd. © 2009 - 2011 | All Rights Reserved
